Alsco Uniforms Pledges $50,000 to Support Southern California Wildfire Recovery

Alsco Uniforms has committed $50,000 to The Salvation Army and additional resources to support wildfire recovery in Southern California, demonstrating corporate social responsibility in the wake of extensive regional devastation. Throughout January 2025, 17 wildfires ravaged the Los Angeles metropolitan area and San Diego County, destroying entire communities and displacing thousands of residents.

The company's multifaceted relief approach includes a substantial financial donation to The Salvation Army, which will fund immediate relief efforts and long-term community rebuilding strategies. Beyond monetary support, Alsco Uniforms has contributed over 8,000 face masks and partnered with the Dream Center to distribute laundry detergent to affected families.

Bob Steiner, Alsco Uniforms' chief executive officer, emphasized the company's commitment to the communities they serve, stating that Southern California businesses have supported them for decades. This donation represents a strategic effort to help families recover and rebuild after experiencing significant loss.

The wildfires, which impacted Pacific Palisades and Altadena, resulted in extensive property damage, numerous injuries, and tragic losses. By collaborating with established nonprofit organizations, Alsco Uniforms is providing critical support during a challenging period for Southern California residents.

This corporate response highlights the important role businesses can play in community recovery, offering both immediate relief and long-term support during natural disasters. The comprehensive approach of providing financial resources, essential supplies, and partnership with local organizations demonstrates a holistic strategy for disaster response.